Specialized Industry interactivity huge expenditure of resources much higher RRP significantly longer length a dedicated 'core' target audience, more specific games developed for specific hardware, or released multi platform Example: Assassins Cred 111 - liberation Published by Ubisoft in 2012 for the playstation vita, with a subsequent HD re-release for playstation 3 and Xbox 360. How does the trailer for Assassins Creed target a specialised audience and generalized audience? Mass audience the rating being 18 having a female lead character with different ethnicity cinematic - similar to a film trailer Hermeneutic code (questions must be answered) soundtrack - non diegetic drama music - intensifies as trailer progresses The narrative is clearly one of the main aspects that is used to sell the game/product the cinematography - closeups, low angles, establishing shots, slow mo ...
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