To what extent are Women and Adbusters examples of specialised and institutional media productions? + key theory 12 and 13 (livingstone and curran and seaton)

Key terms:

Brand Identity= Like a personal identity that you can identify when looking at the appearance.

Patriarchal hegemony= the belief that men are superior over women.

Bell Hooks feminist theory=  Feminism is not a lifestyle choice: it is a political commitment. controlled more politically and dominated by political agreements.



To what extent are Women and Adbusters examples of specialised and institutional media productions? Make reference to their distribution and circulation: 


  • Since its launch Women has competed with Women's own and women's weekly to be the top-selling title. 
  • The three great rivals ended up as sister titles when their companies merged to become IPC. 
  • Their actual sales peaked in about 1959.
  • IN 1937 Ordhams (now IPC) opens printing plant in Watford, Herts with 'speed-dry Gravure Process' for colour printing. 
  • Women launched weekly with very low cover price. 

IPC:
  • IPC owns over 40 brands 
  • Main stream organisation is partnership with many other companies and brands
  • Has been bought a few times currently owned by Meredith company 
  • New millennium, new name - IPC Magazines is renamed IPC Media in 2000, a new identity to go hand-in-hand with a strategy based on being a brand-centric business.
  • Partnering brands are of a wide variety of genre and type of magazine media. 
Key Theory 12 - power and media industries - Curran and Seaton 

  • The media is controlled by a small number of companies primarily driven by the profit and power 
  • Media concebtration limits variety creativity and quality (disadvantages)
  • More socially diverse pattens of ownership can create more varied and adventurous media productions. 

To what extent is the regulatory framework of magazines in the UK effective?


 Key Theory 13 - Regulation - Sonia LivingStone and Peter Hunt:
  • The increasing power of global media cooperations, together with the rise of convergent media technologies and transformations in the production, distribution and marketing of digital media, have placed traditional approaches to media regulation at risk. 
  • The Press Complaints Commission (PCC) was a voluntary regulatory body forBritish printed newspapers and magazines, consisting of representatives of the major publishers.




Research and present the ways in which magazines are regulated in the UK.  
The company called PCC (press complaints commission) regulates newspapers and magazines in the media from major publishers. However most of the magazine industry is self-regulated which, can cause many controversial issues due to the lack of it.

How has the regulation of magazines in the UK changed since 1964.
In the Media in 1964 there would be many controversial and politically incorrect topics to modern day society, since many ideologies and this industry has rapidly changed since. However, in this period of time the magazine industry was at a peak of popularity and therefore would have to be strictly regulated to make sure they are portraying correct ideologies that big publishers were wanting. 

What technological changes may affect the ways in which magazines are traditionally regulated.
AS this industry grew new technological change allowed more overall change to what was actually portrayed to the audience/target audience. As colour printing was introduced, this industry could use realistic lifestyle images to convey certain ideologies and aspirations. Nowadays, this industry is developed to attract big publishers to grow even more on different platforms.  







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