The today show - Radio 4 

 Explore how audiences can respond to and interpret the ideological perspectives of (media products).
  • Media language = 

  • Lexis =Dominant ideology = Many have commented that have emerged strong very political issues (the death penalty). This is very significant and caused a massive impact on the reader/audience. 
  • Intertextuality = there is a lot of intertextuality to other opposing news articles about a murder, because this has created a massive impact for the audience there is a massive up roar and references to social rights and laws. 

  • Polysemic readings= 

  • anchorage =

  • audience negotiation ( Stuart Hall)= 

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